Sacramento Coalition Selected for "Join ASPCA(R) Mission: Orange(TM)" News & Events >> Press Releases >>Sacramento Coalition Selected for "Join ASPCA(R) Mission: Orange(TM)" April 7, 2009 (Sacramento, CA) - A colation of Sacramento animal welfare organizations announced on March 9 that it was one of two community coalitions from around the country chosen by The ASPCA(R) Mission: Orange(TM)," the growth phase of the ASPCA's national campaign that provides positive outcomes for at risk pets (ie: shelter animals). For the next year, public and private partner animal welfare agencies, including the Sacramento County Department of Animal Care and Regulation, the City of Sacramento Animal Care Services, the Sacramento SPCA and Happy Tails Cat Rescue, will work with experts from the ASPCA and the Richmond SPCA to collect and analyze data specific to the Sacramento community that will enable the coalition to develop and implement programs designed to increase the adoption rates of healthy animals. At the end of the year, the coalition will have the opportunity to apply to become an ASPCA Mission: Orange target community. "We chose these communities because they have several things in common: established working relationships among the participating agencies; high volume spay/neuter programs; and leaders with a real and demonstrated passion for making positive change," said Julie Morris, Senior Vice President of Community Outreach for the ASPCA. "The more we can replicate success in different communities, the faster we can provide a proven, sustainable approach to improving live release rates in communities around the country." Sacramento coalition members went through a rigorous, competitive selection process involving detailed written applications, submission of extensive supporting documents, and interviews. According to the ASPCA's Todd Cramer, who directs the "Join ASPCA Mission: Orange" effort, the application process was good preparation for the year ahead. "Participating communities and partner agencies had one month to collect and record detailed animal population data using the ASPCA Mission: Orange dashboard," said Cramer. "This information formed a detailed snapshot of the baseline yhear, from which ASPCA statisticians and community shelter professionals can determine which animal populations in these communities are most at risk and why."

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